About

"Whatever you dream of, be bold and pursue it."
-Lailah Gifty Akita

Boldly Be the Brand
you Want to Be

In a world of marketing generalists and full-service agencies, 21five focuses on our areas of expertise: brand strategy, brand development, and brand deployment services.

A mockup of the My Brother's Keeper Charlotte Mecklenburg website on a laptop screen

We're here to improve your brand value
and grow your reputation

Your brand deserves love and tender care. That's why we focus on the things that matter to brand creation and elevation. Our strategy , development, and deployment services work in harmony to build the foundation of your brand, and carry it to the marketplace to help you build enduring relationships with your communities.

Brand Strategy

We develop strong, long-term plans for the growth of brands that positively impacts all aspects of our clients' businesses.
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Brand Development

Our process for identity and design strategically directs how your brand looks, feels, and speaks to your customers.
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Brand Deployment

Our strategic plan keep your efforts focused on goals and objectives, lays out specific tactics & actions, and serves as a roadmap to success.
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Are We the Right Fit?

Our relationships with our clients are highly personal, and whether or not we’re the right fit can make a big difference in your experience and the result of our work together. If you agree with the following points, we’d likely make a great pairing.

✔️ You see design as a powerful investment you can use to grow your business, not just another line item on your expense list

✔️ You’re looking for a knowledgeable partner to lead you through the process, not just a yes-man (or woman)

✔️ You understand building a business is a marathon, not a sprint, and that progress (not perfection) is what will drive growth

✔️ You are looking for strategic work based on a clearly defined set of goals, not personal preference

✔️ You’re looking for someone to put your trust in to bring your vision to fruition, and you think that just might be us!

A mockup image of a website, along with a ball some some glasses

Family

MEET THE TEAM

Kevin Pleasants Jr.

principle, brand strategist

Kevin believes that when creativity meets strategy, boundless possibilities can come to life. He founded 21five to bring creative solutions to business owners like himself who understand the power that brand clarity and strategy can bring. Being skilled in design and marketing, he leads the way toward the manifestation of big ideas for 21five clients.

Mary Pleasants

business MAnager

Mary Pleasants is the brains behind it all. She brings years of marketing and administrative experience from her work with major banks and telecommunications companies. Her role is to help keep us working well so that we can help client's market well.
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Latrice Claiborne

partner, systems director

Latrice knows business. That's why when she decided to partner Trinity Admin Solutions with 21five, we knew things would only go up from there. She works with us to help guide our marketing efforts for clients, while also providing business management and support for national organizations.
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Tim Claiborne

partner, visual strategy director

Our visual source of greatness, Tim of TLC Images VA provides high quality, "super crispy" and creative imagery for our clients. Tim co-owns TLC images alongside his wife Latrice.
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Danielle Baker

Client & Project Manager

The organizer, planner, and all-around get it doner, Danielle is the leader of our projects and client relations. If there is anything that needs to be handled, trust that the Handler will be the one to take care of it.

Kevin "Tank" Pleasants III

Fun Manager

The special pop-up guest to our Zoom calls, Tank, the son of Kevin & Mary, is always down for a good time playing basketball, watching cars race, or playing some (very, very loud) music.
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our Latest

Our Work

The First African-American Mental Health Infographics

We collaborated with a mental health professional to create the first infographics that provide valuable information about mental health for African-Americans.